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Poetry Apparel: Haiku Off the Page, Worn and Printed

Gold ZURC tee printed with the Diecisiete haiku Look up, feel better! Move the horizon higher! Let us revolt now! in dark green, the last line over a light green highlight

Poetry apparel is clothing that prints a poem as its design. No stock illustration, no borrowed quote. The text is the graphic.

That is how ZURC treats it. The poems exist first, as writing. Then some of them get printed.

from page to shirt

ZURC's haiku are the Diecisiete poems: three lines, seventeen syllables, dated and published at /diecisiete/. A poem that earns its place can move onto a shirt, a print, or a sticker. Word for word.

Poem Tees carry the lines as type. Nothing decorates them. The poem is the print.

on a tee

Gold ZURC tee printed with the Diecisiete haiku Look up, feel better! Move the horizon higher! Let us revolt now! in dark green

One Diecisiete poem on a tee:

Look up, feel better!
Move the horizon higher!
Let us revolt now!

Seventeen syllables, from attention to a demand. The shirt prints all three lines and the word DIECISIETE underneath, small.

on a print

White ZURC print with the haiku Overwhelmed? I Wait in green type, the last line highlighted

The same poem can live on paper. The "Overwhelmed? I Wait" poem print sets the lines in green type:

Overwhelmed? I Wait
I Prefer Aged Feelings, Please
Memories Change Well

The haiku tee version prints the same poem on cotton. Same words, different surface.

on a sticker

The Diecisiete haiku sticker sheet puts short poems on vinyl. A poem on a laptop or a water bottle keeps talking after the tab closes.

what to check

Not all poetry apparel prints a real poem. Before buying one anywhere:

1. read the whole text: a complete poem or a fragment
2. find the writer: a named poet and collection behind the words
3. check the format: tee, print, or sticker, and where each is listed

browse

Poetry apparel works when the words are real. The rest is fabric.